Getting started
Agent Planners turns a plain-language goal into an observable plan that runs across your ad accounts and pauses for your approval on anything that writes. Sign up, connect Google Ads / GA4 / BigQuery, type a goal in the Workspace, review the plan, and approve each change.
The core loop
Every task follows the same shape: you write a goal, the orchestrator plans the steps, specialist agents execute them, and every change that writes to your account pauses at an approval gate until you say yes.
Reads are free and run immediately. Writes always wait for a human — in the app or by an email magic-link — so nothing changes silently.
- 1Sign up and create your organization (your isolated workspace for accounts, billing, skills and memory).
- 2Connect an account on the Integrations page — Google Ads, GA4, BigQuery or Search Console.
- 3Open the Workspace and pick the account(s) for this task with the context picker.
- 4Write your goal in plain language (any language) — e.g. “Pause campaigns under 1.5× ROAS across all accounts”.
- 5Read the generated plan, then approve or reject each write. Approved steps execute and land in the audit log.
Writing a good goal
The agent does best with a goal that names the outcome, the scope, and any threshold. You don’t need to specify the steps — the orchestrator figures those out — but constraints help.
- Outcome: “pause”, “rebalance budgets”, “build a remarketing audience”, “audit search terms”.
- Scope: which accounts, campaign-name patterns, or a date range (default lookback is last 7 days).
- Thresholds: “ROAS below 1.5×”, “CPA over $30”, “cost > $20 and 0 conversions”.
- Guardrails: “never touch brand campaigns” — or set these once in account memory so every run respects them.
What happens after you approve
Before each write runs, the Safety agent re-checks live account state, so a plan built minutes ago won’t act on stale data. Approved mutations are applied, then summarized and verified, and an optional email notifies you the run is done.
Open Task history to re-open, re-run, or share any past task, and the Audit log for a full record of who changed what and when.
Frequently asked questions
- Do I need a credit card to start?
- No. Every organization gets free monthly credits and the free tier needs no card. You only add billing when you want more credits.
- Will the agent change my account without asking?
- No. Reads run freely; every write pauses at an approval gate until you approve it in-app or by email. You can optionally enable auto-approve per task when you explicitly want hands-off execution.
- What language can I write goals in?
- Whatever you write in. Plans, reports and the agent’s own memory match your language — English, 中文, 日本語 and more.