Google Ads AI agent for freelancers and solo consultants
A freelance PPC consultant's ceiling isn't skill, it's the hours that don't appear on an invoice: the monthly audit, the search-terms sweep, the report deck. Agent Planners runs those from a plain-language goal and pauses every write for your approval, so you stay the one accountable for what reaches a client account — and the free tier covers a real evaluation before you spend anything.
The work that caps your client count
- Monthly audits — the same structural check across every client, every month, largely unbillable.
- Search-terms mining — genuinely valuable, genuinely tedious, and the first thing to slip when you're busy.
- Reporting — assembling the same numbers into a deck the client actually reads.
- Context-switching — every client account has its own rules you have to remember before touching anything.
What changes with an agent
| Task | By hand | With an agent |
|---|---|---|
| Monthly account audit | An hour or more per client | One plain-language goal, minutes, per account |
| Search-terms → negatives | Tedious enough to skip when busy | A goal you can schedule to run weekly |
| Client report | Manual assembly each cycle | Generated from live data, exportable as a deck |
| Remembering client rules | In your head, or a doc you forget to check | Per-account memory the agent reads on every run |
You stay the accountable one
This matters more for a freelancer than almost anyone: it's your name on the account. Every write — a pause, a bid change, a budget move — stops at an approval gate and waits for you, in-app or by email magic-link. The agent does the analysis and drafts the change; the decision to ship it stays yours, which is exactly the line a client is paying you to hold.
Capture your method once
The way you audit an account is your product. Save a proven run as a Skill and the agent follows your method on every future client instead of re-deriving one — so the process a new client gets is the same process your best client gets. See Skills, memory & teams for how that works.
What it costs to start
The free tier is 2,500 credits a month, recurring, with no credit card — enough to run real audits on a real account and decide whether it earns a place in your workflow. The first paid step is Lite at $29.90/month; the pricing page has the full ladder and what a typical task actually consumes.
Frequently asked questions
- Is there a Google Ads AI tool for freelancers with a free plan?
- Agent Planners has a recurring free tier — 2,500 credits every month, no credit card — which is enough to run real audits against a live client account before committing to anything.
- Will the agent change a client's account without me seeing it?
- No. Every write pauses at an approval gate and waits for you, in-app or by email magic-link. The agent analyses and proposes; shipping the change is always your decision.
- Can it handle several client accounts?
- Yes — and if your clients sit under one Google Ads manager account (MCC), one goal can fan out across them with a per-account dry-run first. For heavier multi-client work, see Agent Planners for agencies.
- Does it remember each client's rules?
- Yes — per-account memory holds targets, protected campaigns, excluded geos and pacing rules, and the agent reads them on every run, so you don't have to re-brief it per client.
- What's the cheapest paid plan?
- Lite at $29.90/month for 30,000 credits. Most freelancers start on the free tier and only move up once the agent is doing enough work to exhaust it.